The Poetic Prophet (a.k.a. The SEO Rapper)

Missa inte denna coola snubbe som rappar om webbstandarder och "best practices" :)

Your site design, the first thing people see
is to be reflective of you and the industry
Easy to look at with a nice navigation
when they can’t find what they want it causes frustration

A clear call to action to increase the temptation
use appealing graphics to create motivation
if you have animation – please use moderation
‘cause search engines can’t index the information

Display logos of all your associations
Highlight your contact info – that’s an obligation
Create a clean design, you can use some decoration
but try to prevent any client hesitation
Every page that they click should provide an explanation
should be easy to understand like having a conversation

Create a site style, you can use your imagination
but make sure you use correct color combinations, dude
Do some investigation, look at other organizations
but don’t duplicate or you might face a litigation
You done? Congratulations, start construction
move into production, please follow these instructions:

Your Photoshop functions, then slice that design
do your layout with divs, make sure that it’s aligned
Please don’t use tables even though they work fine
when it comes to indexing they give search engines a hard time
Make it easy for the spiders to crawl what you provide
Remove font type, font color and font size

No background colors, keep your coding real neat
Tag your look and feel on a separate style sheet
Better results with XML and CSS
Now you’re making progress, a li’l closer to success
Describe your DOCTYPE so the browser can relate
Make sure you do it great or it won’t validate

Check in all browsers – I do it directly
gotta make sure that it renders correctly
Some use IE, some others use Flock
some use AOL, I use Firefox
Title everything including links and images
Don’t use italics – use emphasis
Don’t use bold, please use strong
‘cause if you use bold that’s old and wrong

If you use CSS your page will load quicker
Your client is satisfied like they’re eatin’ on a Snicker
They’re stuck on your page like you made it with a sticker
and then they convert – now, that’s the real kicker
Make you a li’l richer, you site a li’l slicker
Design and code right, man, I hope you get the picture

What I’m tellin’ you is true, man, it should be a scripture
If it’s built right you’ll be the pick of the litter
Everyone will want to follow you like Twitter
Competition will get bitter, you’ll shine like glitter
If you’re trying to grow your company will get bigger
Design and code right, man, can you get with it?